Services Business proposal

Winning a Business ProposalA business proposal is perhaps one of the most critical documents you need to learn how to write. It is what spells the difference between success and failure, whether you’re a freelancer or you have a company of your own.

In today’s cut-throat business world, entrepreneurs find themselves spending hours upon hours submitting business proposals to potential clients, and not get any results. On the other hand, there are those that are like snipers, able to get the contract after just submitting one business proposal.

So how do they do it? Well, this article will teach you show you how to do just that.

The Basics of a Business Proposal

Before you even go and start writing that business proposal, you must first understand what it is and learn the basics.

A business proposal is a written document that offers a particular product or service to a potential buyer or client. There are generally two kinds of business proposals: solicited business proposals (which are submitted in response to an advertisement published by the buyer or client) and unsolicited proposals (submitted or given out to potential buyers or clients even though they are not requesting for one).

Business Proposal vs. Business Plan

Quite often, the terms “business proposal” and “business plan” are used interchangeably, giving you the impression that they are one and the same. But they are not.

A business proposal is created to offer a product or service to a buyer or client. On the other hand, a business plan is a “formal statement of a set of business goals” and how these would be achieved. The latter is only part of what is included in a business proposal.

3 Ps of a Winning Business Proposal

The secret behind writing a winning business proposal and one that will just be set aside is the presence of what I call the 3 Ps: problem statement, proposed solution, and pricing information.

Problem Statement

A successful business proposal must be one that is able to describe to the client what their needs are in a plain and simple manner. This is extremely vital because how can you expect the client to believe that you can help them solve their problems if you don’t even know are these problems?

Here’s an example of a well-written problem statement of a business proposal:

With the presence of social media in today’s advancing world, Puffin Media Inc. hesitated to make the leap from traditional marketing to social media marketing.

Their marketing tactics seem to be losing effectiveness and the company feels as if they are missing out on a large segment of their market. In addition, their competition has began acquiring the majority of the business in the market and have brought Puffin Media’s growing revenues to a halt.

Proposed Solution

The main objective of submitting a business proposal is to offer a solution to a problem faced by a prospective client. This part should be as detailed as possible, and able to address each and every need you have discovered.

Here’s an example:

The solution that is recommended for Puffin Media Inc. is to deploy their company on all of the major social media channels; however, there is a major difference in creating social media platforms versus creating a brand you can promote on those platforms.

A marketing campaign must be created utilizing these media channels and creating immediate engagement with your audience. In order for this to be successful, you know how to make sales. Initially, acquire some fans, followers, subscribers, and connections and invite them to join you in particular discussion or attend a specific event.

New Riders Press Making Meaning: How Successful Businesses Deliver Meaningful Customer Experiences
Book (New Riders Press)
2007-04-03 22:22:24 by banker2000

Business proposal for janitorial services

Could someone give me an example as to how to go about writing a business proposal?
This would be for a janitorial business to provide services to a restaurant.
I assume that it has to include the services that are going to be provided, ie; carpet, grill, broiler, sweep/mop lobby, restrooms etc...

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